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Positioning, Diferensiasi, dan Brand.

Kartajaya, Hermawan. et al.

Positioning, Diferensiasi, dan Brand. - Jakarta: PT Gramedia Pustaka Utama, 2004. - xxiv, 468p. 19 cm.

ISBN: 9792208356

Subjects--Topical Terms:
Strategi Perusahaan

LC Class. No.: HF5386 / .K1892 2004

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